Free Tools

Free social media tools

10 tools for marketers, creators, and store owners. No account required.

Calculator

Engagement Rate Calculator

Calculate your Instagram, TikTok, LinkedIn, or Facebook engagement rate in seconds. See how you compare to industry benchmarks and get actionable tips to improve.

Open Calculator
Reference

Social Media Image Size Guide

Every image and video dimension for every platform in one place — Instagram, TikTok, Facebook, LinkedIn, X/Twitter, Pinterest, YouTube, and Reddit. Updated for 2026.

Open Guide
Reference

Best Time to Post on Social Media

See the best days and times to post on Instagram, TikTok, LinkedIn, Facebook, X/Twitter, YouTube, Pinterest, and Reddit — with per-platform tips to maximise reach.

See Best Times
Analyzer

Hashtag Counter & Analyzer

Paste your caption and instantly count hashtags. Check against every platform's limits and recommendations — Instagram, TikTok, LinkedIn, X/Twitter, YouTube, and more.

Analyze Hashtags
Generator

UTM Link Builder

Build UTM-tagged tracking URLs for any campaign in seconds. Supports Google Ads, Instagram, Facebook, email, TikTok, LinkedIn, and more. Never lose campaign attribution again.

Build UTM Link
Counter

Caption Character Counter

Paste your caption and instantly see character counts against every platform's limit. See exactly where your text gets truncated in feed — for Instagram, TikTok, LinkedIn, X/Twitter, and more.

Count Characters
Calculator

Follower Growth Rate Calculator

Enter your start and end follower counts to calculate your growth rate, daily averages, and see when you'll hit 10K, 100K, or 1M. Compare against platform benchmarks.

Calculate Growth
Calculator

ROAS / CPM / CPC Calculator

Calculate ROAS, CPM, and CPC for any paid social campaign and compare against platform benchmarks for Meta, TikTok, LinkedIn, Google Ads, X, and Pinterest. Essential for agencies and in-house media buyers.

Open Calculator
Preview

Social Card Preview

Paste any URL and see exactly how it renders as a link preview on X/Twitter, Facebook, LinkedIn, Slack, and iMessage. Check your Open Graph tags and OG image before every campaign or launch.

Preview a URL
Calculator

Influencer Rate Calculator

Estimate the right sponsorship rate per post based on follower count, engagement rate, platform, content type, and niche. Covers nano to mega influencers across Instagram, TikTok, YouTube, LinkedIn, and more.

Calculate Rate

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